Product presentation with product photos
The ability to display product images in full screen width in the OIDO online shop makes the digital menu or product catalogue more modern, customer-friendly and significantly more sales-oriented.
Initial situation
In many online shops and digital menus, products are often presented with only a name, a brief description and a price. This limits the visual imagination of customers. Product photos are often small, blurry or cannot be enlarged. This can make potential customers unsure about what the product or dish actually looks like, which can inhibit them from placing an order and ultimately lead to lower sales.
Objective
- Improve product presentation and increase the attractiveness of the range in the OIDO online shop.
- Enable a detailed view of the products through high-quality, large-scale images.
- Support the purchase decision with appealing and realistic product images.
- Promote impulse purchases and increase customer satisfaction.
Solution through functionality
In the OIDO online shop, photos can be stored for each product in the catalogue or on the menu.
Preview image: Each product is initially displayed with a clear preview image in the list view.
Image enlargement: When the customer clicks or taps on the preview image, the product image is displayed in full screen width. This allows the customer to view details and get a better feel for the product.
This feature is optimised for all devices and works on computers, smartphones and tablets.
How to set up product photos:
Results & effects
More attractive presentation: Products are presented in a more appealing and emotional way, which leads to more incentives to buy.
Easier purchasing decisions: Customers can get an accurate picture of the product before ordering, which reduces uncertainty and minimises queries or mistakes.
Increased conversion rate: Visually strong menus and product catalogues encourage more and spontaneous orders.
Better differentiation: Providers can stand out in a competitive market environment with high-quality images.
Customer satisfaction: A transparent and visually appealing online shop enhances the positive user experience and the likelihood of repeat orders.
Would you prefer to see OIDO in action? Simply arrange a consultation appointment via video conference with our team.
