Grant discounts

The flexible discount system in the OIDO online shop contributes significantly to increasing sales and customer loyalty. The option of using both individual discount codes and automatic discounts for specific product areas allows targeted marketing campaigns to be implemented and different customer groups to be addressed. The function simplifies handling for customers and shop operators alike and ensures an attractive and competitive shopping experience.

How it works

Example of a general 10% discount in this sales area in our fictitious hummus shop. Feel free to try it out. Not to worry, though – you won't be charged or receive anything. 😀

Discounts are to be offered in the OIDO online shop as a sales promotion measure. The challenge is to provide different customer groups with flexible discounts: either targeted by entering an individual discount code or as a flat-rate, time-limited promotion on a specific product range.

The objective is to increase sales, reward specific customers or attract new customers and improve the shopping experience. To this end, the discount system should be flexible, user-friendly and easy to administer.

The discount function in the OIDO online shop offers two methods:

1. Discount code entry by the customer: Customers receive an individual discount code (e.g. via newsletter or as a reward for existing customers). They enter this code at checkout, whereupon the corresponding discount is granted.
2. Automatic application of a discount to an entire sales area: For certain promotions (e.g. ‘10% off self-orderers’), a discount can be defined for a sales zone. Customers automatically receive the discount in their shopping cart without having to enter a code.

How to set up discounts:

Discounts | OIDO HELP

In the ‘Discounts’ section, you can set up promotional codes that allow you to apply a percentage discount during the checkout process. Choose ‘Add discount’ at the top right.

OIDO HELP

Increased purchase incentives: Discount campaigns motivate customers to make purchases or additional purchases.

Marketing flexibility: More precise targeting and attractive campaigns through different types of discounts.

Improved user experience: Automatic discounts lower the barrier to purchase, while discount codes can be used in a targeted manner.

Increased sales & customer loyalty: Effective use of discount methods can increase sales and repeat purchases in both the short and long term.